I have had people fall gasping in the aisles of the shop when they saw the recent pricing of the REALLY good vanilla that we carry. Prices were so high (an 8-counce bottle got up to $22!) that I haven't reordered for a while. It's good to know that prices are getting a little more reasonable! Check this article in the Washington Post for all the reasons for the upsurge in pricing and the return to relatively more affordable pricing!